JAN 15, 2022 · Written by Melissa Arpino for Stripped Beauty
Okay, I know...this is like our third rebrand. For the record, though, I can confirm it is the final one. I started Stripped Beauty in 2018 while attending college; I had no idea this would become my full-time career. I was freshly 19, had no graphic design experience, and hadn't had much experience in skincare yet. It wasn't until people started telling me how my products changed their skin and gave them confidence that I realized I was creating a positive impact with something I made. I knew I had to continue with this brand. Thank you from the bottom of my heart to those who have been here since then, came here recently, and anyone who stumbles upon Stripped and supports us.
With no more delay, meet the new Stripped Beauty packaging:
This design is a better reflection of who we are, and we hope that you love it as much as we do! With a new look comes some changes. Here's what we changed about some of our products:
Fresh Grapefruit Face Scrub // We replaced the Pumice Powder with Bamboo Powder for an even more gentle cleanse.
Flower Hour // We revamped this formula by adding 5% Lactic Acid, ProVitamin B5, and a ton of other hydrating ingredients. The OG Flower Hour was good but basic, and we knew we could do better. The new Flower Hour is best used at night 1-3 times a week for happy, smooth skin.
Neptune Face Cream // Not much has changed here; we just tweaked the formula and made Neptune slightly lighter for a lighter feel.
Glow-to Oil // Don't worry; we would never change this formula. However, we did downsize containers to 30 mL of product and introduced a new, luxury dropper for a more precise application. We did end up dropping the price down to $24 (woohoo)!
Breakout Control // Formerly Acne Control, I made a mistake early on using the word "acne," a medical diagnosis requiring specific ingredients to be considered an acne-fighting product. So, I switched the name...oops! Besides that, I added Rose Clay for extra pore-clearing benefits.
That's it! I hope you love our rebrand as much as I do. I wanted to give a special shoutout to Alexa Rae for creating my dream labels, and thanks again to everyone for their continued support! This is only the beginning of Stripped, and I can't wait to go full force into 2022 and show the world who we are.
Melissa Arpino, Founder of Stripped Beauty